Yes, the big moment has finally arrived. Your business is now on the verge of taking the next step forward. It will establish a web presence. This is an important step as from now on your business is able to reach more customers, is able to get more exposure, and hopefully enjoy online recognition.
Space, bandwidth and domain name all come with a cost, but there is a possibility to get them all for free. Resource management principles will probably tell you to choose the free solution.
Nowadays the cost for web hosting services has a very reasonable reason partially because of the technological progress, partially because of the stiff competition on the web hosting market.
Still… why pay for it when you can get it for free?
Free web hosting
Dozens, even hundreds of free web hosting providers offer their services on the Internet. Could there be one that meets the needs for your business? Hardly, if any.
Please let me state clearly that this article is not intended to attack or discredit hosts or advertisers. It’s only purpose is to assess and understand how can be best met the hosting needs of a business. Any business. And yes, in spite of everything stated here, even the author of this article has resorted at some point in time to the services of free web hosts!
You probably learned too, and at a very small age, that in life everything comes with a price.
However, there it is … allover the Internet: Free Web Hosting.
Nothing in this world is free. So how comes there even is free web hosting?
The definition of the term “free” according to The New Lexicon Webster’s Dictionary, states gives the following definition for the term free:
- adj. not subject to external restraints or domination; not captive, at liberty; not having to be paid for; unhampered; open to all without restrictions; etc.
- adv. without expense; without penalty
- v.t. to release from constraint, set free
Therefore a literally free hosting service would mean no restraints, no expenses and no restrictions for the user. Webmasters would design with only limited by their imagination and skills. All the space and the bandwidth you would possibly ask for at no cost whatsoever. Real-life scenario? Could anyone really think so?
Indeed nothing in this world comes without price. Even it is not apparent. And the price you must pay for free web hosting comes in many forms, as free web hosting providers must pay too for bandwidth, not to mention other costs.
While some free web hosts require you to have one on their banners on your web site, others place pop up adds, or flashing advertising messages. So it’s free for you as long as you fulfill their set of requirements and meet their conditions. In addition to this, you should consider that host’s service is free with let’s say 25 Megs of space; more space means different conditions and you could have to pay for it.
Paid web hosting
If you are billed, it means you own something. There is now a contractual bind between you and your web-hosting provider, which in turn must offer you his services. Ownership gives you more control of your online presence. Important as ownership is, it is neither the only nor the biggest advantage of paying for your hosting solution.
The identity of your business would be clear from your URL down to your web content without banners confusing your customers. Imagine that you deal with What I would say, is ask yourself if you would deal with someone offering a similar service/ product as you are promoting, who was obviously using a free site. If you would, then fine, but if not, don’t expect anyone else to deal with you!
You will have usually sufficient e-mail addresses to accommodate the needs of your business. How serious would you take someone who hands you a business card with e-mail like email@example.com. And more important: would you do business with him?